About

We are an association that is driven by our common drive and genuine interest in helping the interior design industry change to a sustainable, circular and climate-neutral future.

The 100 Group is a platform for collaboration within the interior design industry. We are dedicated to leading the industry towards a climate-neutral, circular, and equitable future while fostering growth and innovation within the planetary boundaries. Our vision is a sustainable and circular interior design industry that will become climate-neutral by 2030.

We work with; Research and development. Monitoring trends, new laws and regulations. Engaging early adopters and industry leaders. Supporting implementation. Driving opinion and knowledge dissemination.
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Our committed members are producers, suppliers, buyers, interior designers, architects, rental companies, property companies, retailers, renovation companies, sustainability consultants and organizations that certify and set various sustainability requirements. We welcome more members who want to contribute to the creation of a circular and sustainable interior market.

Official Sustainability Partner to Stockholm Furniture Fair

As a unit, we possess a lot of knowledge and offer many sustainable—but also innovative—solutions. With a generous and open culture, we inspire each other and drive the transformation of the entire industry. Sometimes we go back to our roots and take advantage of what already exists, both in terms of knowledge and resources, but sometimes we have to be disruptive to bring about the change. Our vision is a sustainable and circular interior design industry that will be climate neutral by 2030. The 100 Group is an obvious source of information & driving force to achieve this.

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This is our 80+ members

ABAKO — ADDA — AFRY — ARKITEKTBOLAGET KRONOBERG— ALMEDAHLS — AIX — BASTA — BAU — BAUX — BALZAR BESKOW — BELECO — BYGGVARUBEDÖMNINGEN — CASTELLUM — CORESOURCE — DAHL AGENTURER — ENVIVO — FISCHER LIGHTNING — FLOKK — FYRA — GOTOWORK — GÄRSNÄS — HAFA BATHROOM GROUP — HOLMRIS B8 — INDICUM! — INTERFACE — KINNARPS — KVADRAT — LILJEWALL — LINK ARKITEKTUR — LUDVIG SVENSSON — LUNDBERGS MÖBLER — MATTING — MER — MJUK — MOELVEN — MURMAN ARKITEKTER — MÖTESPLATS STENEBY — NAAVA — NORDIC GREEN DESIGN — NOLA — NORMADA — OFFECT — OGEBORG — PALATS — PE TEKNIK OCH ARKITEKTUR — PLANK-TON INTERIÖR — PRODIKT — PROJEKT & DESIGN — RAFZ KONTORSMÖBLER — RED MANAGEMENT — REKOMO — RP — SAINT-GOBAIN ECOPHON — SAJKLA — SEMRÉN MÅNSSON — SPECTRUM ARKITEKTER — SIGNIFY — SVANEN — SPECTRUM ARKITEKTER — SUPERLAB — STRATEGISK ARKITEKTUR — STUDIO STOCKHOLM ARKITEKTER — SUPPORT DESIGN — SVENSK FORM — SWECO — SWEDESE — TENGBOM — THE WORKS — VERK — VICAN — XERIS —

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Our Values

Concept

We are generous with our knowledge. We listen and start from our challenges, needs and potential. We share our knowledge and competence.

Graphic Design

We are inclusive. By being generous and open, we connect different actors along the entire value chain and benefit from each other by coming together.

Strategy

We are solution-focused and forward-looking. We always have a strong business-driven innovative power that create new exciting opportunities.

WHAT IS CIRCULAR ECONOMY

Circular economy means an economy based on cycles of products and materials where the value of products is preserved over time and no resources are wasted. Similar to nature, waste in one process becomes a resource in another.

Unlike the linear economy where products are made, used and then thrown away, the circular economy is about minimizing waste and the consumption of resources and instead extending the life of products and reusing, recreating and recycling. In order for us to succeed with circular flows, we must limit the occurrence of hazardous substances in products that we put into the economy. Traceability and continuous flow of information about the content is key to promoting circular flows.

A sustainable interior is climate-smart, human-friendly and financially sustainable. Circular economy is a powerful tool for achieving a sustainable and climate-neutral future. With circular flows of materials and products, we can reduce the consumption of the earth's resources and create a sustainable system that allow us to stay within the limits of our planet.

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Our Board

Ivana Kildsgaard

Sustainability Director at Tengbom

Robert af Wetterstedt

Sustainability Business Manager at RED

Johanna Ljunggren

Sustainability Manager at Kinnarps

Sebastian Rudenstam

CEO at Beleco

Karin Ståhl

MD at GoToWork, Drees & Sommer Sweden

Ulf Bergvall

Consultant at Coresource

Björn Nordin

Head of Architecture and Design at Svenskt Trä

Testimonials

"The group gives me the opportunity to connect and learn from the leading experts within the industry, while sharing my knowledge from scaling circularity."

Sebastian Rudenstam

CEO, Beleco

"A climate-neutral industry by 2030. This applies to us architects, as much as to producers, clients, and suppliers. We can achieve this if we join forces."

Ivana Kildsgaard

Sustainability, Tengbom

"The group's strength is that it brings together different actors in the value chain who are dedicated to creating sustainable and circular interiors."

Johanna Ljunggren

Sustainability, Kinnarps

The most important goal right now is a reduced environmental impact. I believe these activities and initiatives should be brought forward on a broad front.

Kristin Östberg

CEO, Indicum

I work to create dialogue and spread knowledge in order to provide conditions for a long-term sustainable furniture industry. This is a perfect place for this.